PreTRM

PreTRM is an innovative maker of a non-invasive blood test that can detect risk factors that lead to a pregnancy resulting in preterm birth. In order to increase their organic customer leads, we implemented a comprehensive content strategy and onsite SEO Optimizations. We also launched a paid search campaign that focused on driving direct conversions and utilized paid search, paid social media, paid captive/app networks as well as retargeting.

Project Details
  • Paid Advertising Campaign
  • Onsite SEO Optimization
  • Conversion Rate Optimization
  • Content Marketing

37%
Increase in Organic Traffic

By 6 months into the SEO and content campaign, we were able to increase monthly organic traffic by 247%. We tracked a month-over-month increase in customer leads during the entirety of the campaign, with an average 37% increase in leads over each month. Over the course of a year, organic traffic grew by an average of 28% each month.

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